able to gather a great number of Exhibitors,

 You have successfully been able to gather a great number of Exhibitors, almost 100 manufacturers and companies from different countries, (which is really nice for a First Edition) that have delivered a wonderful representation of great opportunities for Nigerian Market, and the venue was really well organised, in a very well located and conducive area of Lagos.

But sincerely, the advertising and publicity work of the Event among the Nigeria and principally Lagos population has been extremely poor. As a reference I can say that none of the clients in Nigeria (architects, project managers, construction companies, consultants, quantity surveyors…) that I encourage and made them to come to the venue were aware of the Exhibition a part of all the information I gave to them, not only that, they didn´t even know where the Events Center was, that I had to direct most of them to the place through different references. I have actually witnessed by myself the close to no advertisement of the event, a part of a Cast find les full back advert page at the very days of the event, and an article at The Guardian the second day of Exhibition, that was actually ending the next day, the article itself was not focusing on the event per se or even the exhibitors but on the personalities that came to the Opening Session.

Therefore, it can be very discouraging house for the exhibitors that have invested a good amount of money and human resources to encounter a such poor attendance, that you can even wonder whe business re the money you’ve paid has gone, a part of the renting of the place and the quite big number of personnel hired to attend visitors registration.

According to the “none confirmed” numbers facilitated by the Spanish Office for Economic and Commercial Affairs of the Spanish Embassy during the trade fair, pre- registration of visitors was 500 people and actual attendance was 600 people. So… 

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